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Period: February 15, 2013 to March 1, 2013
Comment & Opinion or Companies, Organizations or Consumers or Controversies & Disputes or Deals, M&A, JVs, Licensing or Earnings Release or Finance, Economics, Tax or Innovation & New Ideas or Legal, Legislation, Regulation, Policy or Market News or Marketing & Advertising or Other or People & Personalities or Press Release or Products & Brands or Research, Studies, Advice or Supply Chain or Trends

Resources Are Available For Those Interested In Farming In The City

Urban farming is catching on all over the country, as people from all walks of life grow food on rooftops, balconies, window sills, etc. To promote the trend and provide resources for novice and experienced urban gardeners, Food Tank  compiled a list of organizations, conferences, videos, and books dedicated to the subject. The City Chicken Project, for example, teaches city dwellers how to keep chickens that provide not only eggs, but also soil aeration and fertilizer. Two organizations in Chicago offer urban beekeeping classes. And “The Urban Farm Handbook” provides instruction for the novice urban farmer and includes “a wealth of relevant topics”.

"Eight Urban Farm Initiatives In The U.S.", Foodtank.org, February 17, 2013

Thierry Mugler's The Source Makes Perfume Refilling Cool

Fashion and perfume vendor Thierry Mugler launched its The Source perfume refill recycling business. Results of analysis conducted by environmental specialist firm EVEA showed the refill recycling operations could save around 1,515 tons of used fragrance bottles and eliminate the need for 1.35 million new bottles worldwide. There are many obstacles, such as inconvenience, mess, and cost, faced by companies promoting refill recycling; however, Thierry Mugler’s move might make the concept fashionable and be readily accepted by consumers.

"When Refill Recycling Works for Your Brand", Popsop, February 14, 2013

When It Comes To Packaging, Sustainability Is The Key For Global Consumers

A survey of nearly 20,000 consumers in 26 countries by French market researcher Ipsos finds a willingness to pay extra for packaging that keeps food and beverages fresher longer (55 percent), is environmentally friendly (55 percent), is re-usable and easy to use. But consumers were less interested in more sophisticated packaging that prevents mess or spills, keeps food and beverages at the right temperature, or makes it easier to eat and drink on-the-go (31 percent). Ipsos said the findings suggest a marketing opportunity “through innovative package designs that deliver sustainability of freshness as well as sustainability of the planet.”

"Global Consumers Willing to Fork Out More for Fresh and Sustainable Packaging", Ipsos, February 13, 2013

Companies, Organizations  

General Mills and Häagen-Dazs Launch Initiative To Help Madagascar Smallholder Farmers Increase Vanilla Output

General Mills and Häagen-Dazs launched an initiative seeking to enhance the economic conditions of smallholder vanilla farmers in Madagascar and ensure supply of high-quality vanilla in the future. In line with General Mills’ efforts to promote sustainable agriculture worldwide, the initiative will leverage the company’s supply-chain and agronomic knowledge base, Virginia Dare’s understanding of the vanilla market, and nonprofit group CARE’s expertise in fighting global poverty. As part of the initiative, Häagen-Dazs will invest $125,000 over two years to help villages in Madagascar’s Sava region.

"Häagen-Dazs and General Mills to help smallholder farmers increase yields and improve sustainability practices in Madagascar", General Mills, February 20, 2013

Despite Impressive Growth, Organic Cosmetics Market Fails To Outgrow Niche

Although the organic and natural beauty market has expanded with double-digit annual growth rates in many countries, it remains a niche market. For example, the market in France grew at an average of 25 percent in 2005–2011, but natural and organic cosmetics accounted for only 2 percent of the total cosmetics market in 2011, according to Deloitte. In comparison, the segment accounts for 6.5 percent of the cosmetics market in Germany. While an increasing number of companies have joined the market by launching their organic and natural cosmetics, several vendors have ended their presence in the market segment. For example, Clarins terminated the Kibio brand it acquired in 2010, while L’Oréal has failed to grow its Sanoflore brand.

"Organic cosmetics deadlocked?", Premium Beauty News , February 19, 2013

How to Save the World—a Wal-Mart Initiative

Business 2 Community, February 24, 2013

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