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Period: May 1, 2015 to May 15, 2015
Comment & Opinion or Companies, Organizations or Consumers or Controversies & Disputes or Deals, M&A, JVs, Licensing or Earnings Release or Finance, Economics, Tax or Innovation & New Ideas or Legal, Legislation, Regulation, Policy or Market News or Marketing & Advertising or Other or People & Personalities or Press Release or Products & Brands or Research, Studies, Advice or Supply Chain or Trends

Unilever Awards Itself Gold Stars For Advances In Sustainable Living

Unilever has given itself a stellar report card in meeting the long-term goal of integrating sustainability into its businesses, product lines and supply lines. The strategy is driving growth in brands with cost efficiency and “resilience for the future,” according to the company. The 10-year ”Sustainable Living Plan,” a growth strategy launched in November 2010, is on track to meet most of the goals, including: helping a billion people improve their health and well-being; cutting its environmental footprint in half; and sourcing all agricultural raw materials sustainably. High-growth brands advancing sustainable living include Dove, Lifebuoy, Ben & Jerry’s and Comfort, all of which are achieving high single and double digit sales since 2012.

"Unilever sees sustainability supporting growth", News release, Unilever, May 05, 2015

Companies, Organizations  

L'Oreal USA Cuts Carbon Emissions By Half In 2014

L'Oreal USA said it reduced its CO2 emissions by 50 percent in absolute terms by the end of 2014, compared with a 2005 baseline. As part of the company's Sharing Beauty With All global sustainability initiative, the company intends to have 100 percent of its product with an environmental or social benefit and 100 percent of strategic suppliers evaluated in terms of their social and environmental performance. Also, the program seeks to reduce carbon emissions, water consumption, and waste per finished product by 60 percent. Also, to support the program, the company invested more than $35 million to expand its use of renewable energy, including the installation of solar energy system across many of its facilities.

"L'Oreal USA Reduces CO2 Emissions by 57%", PRNewswire , May 01, 2015

Unilever Launches Bathroom Packaging Recycling Campaign

Unilever launched the “Rinse. Recycle. Reimagine.” campaign aimed at encouraging US consumers to recycle the packaging of their bathroom and beauty products. Developed in partnership with Keep America Beautiful and the Ad Council's “I Want to Be Recycled” campaign, Unilever's initiative will feature content aimed at encouraging Americans to support recycling empty packaging into new products or recycled packaging for new bathroom products. Results of an online survey commissioned by Unilever revealed 42 percent of Americans said they do not recycle because they are unsure whether an item is “eligible for recycling.” Also, 22 percent of respondents said they do not want to walk their recyclable bath packaging to the recycling bin.

"Unilever Launches “Rinse. Recycle. Reimagine.” In Partnership With Keep America Beautiful And The Ad Council To Rally Americans To Clean Up Their Act In The Bathroom", PR Newswire, April 30, 2015

Whole Foods Calls the Shots for Startups

The Wall Street Journal, May 06, 2015

Sustainability is a journey

Henkel, April 30, 2015

Marketing & Advertising  

Unilever Partners With Emirates Wildlife Society To Help UAE Retailers Improve Sustainability Efforts

Unilever partnered with Emirates Wildlife Society and WWF to host a workshop for six leading retailers in the United Arab Emirates. Aimed at helping retailers improve their sustainability programs, the workshop sought to enable the participants to create and implement energy and water efficiency measures. With retailers Spinneys, Carrefour, Abu Dhabi Co-operative Society, and Emirates Co-operative Society in attendance, the event also aimed at reducing the UAE's environmental footprint, which is five times more than the world average.

"Unilever and EWS-WWF deliver a workshop to help reduce the environmental impact of major retailers in the UAE", Zawya, May 11, 2015

Unilever Partners With Pro-Sustainability Groups

Unilever joined Global Citizen and Live Earth: Road to Paris to help promote sustainability. Made through the company's Bright Future campaign, the partnerships will provide support for Live Earth through a number of international events on June 18, 2015. Aimed at encouraging consumers to join the “Take Climate Action Now” movement, it will also help Global Citizen to launch a “social activism campaign.”

"Unilever aligns brand with 'social activism' in sustainability sponsorship deal", Marketing Magazine, April 30, 2015

It’s all about finding the truth, sharing it

The Hindu Business Line, May 14, 2015

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