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P&G Partners With ADB To Help Turn Waste Into Electricity In The Philippines

August 31, 2012: 12:00 AM EST
Procter & Gamble Co. partnered with the Asian Development Bank to assess the feasibility of building power plants that will generate up to 2MW of electricity using solid waste collected from homes and businesses in the Philippines. According to estimates, about 6,700 tons of solid waste is generated daily in Metro Manila alone, with only 720 tons being recycled or composted. The rest is disposed of in dump sites, burned in open-air locations, or dumped illegally, leading to serious environmental problems. The project is expected to do away with landfills, leaving less than 1 percent of waste after processing.
"ADB, P&G to Pilot Transforming Waste to Energy in the Philippines", Asian Development Bank, August 31, 2012, © Asian Development Bank
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Henkel, Walmart Celebrate Sustainability Week In Mexico

August 30, 2012: 12:00 AM EST
Henkel partnered with Walmart to celebrate Sustainability Week in Mexico. As part of the celebration, the companies hosted a conference focusing on the sustainability strategies of Walmart and Henkel. Pete He, Henkel North America’s research and development head, presented Henkel’s sustainability strategy. The conference also included a visit to Henkel’s detergent factory.
"Sustainability Week in Mexico", Henkel, August 30, 2012, © Henkel AG & Co. KGaA
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Procter & Gamble Runs Afoul With Russia's Environmental Laws

August 30, 2012: 12:00 AM EST
Procter & Gamble Western Europe directory Yevgeny Morokhovsky said his company is addressing Russian authorities’ claim that its subsidiary, P&G Novomoskovsk, has violated the country’s environmental laws. Results of a government inspection of the company’s factory revealed the company failed to reveal some sources of pollution. P&G Novomoskovsk was fined 200,000 rubles by the Novomoskovsk Court.
Eugene Nikitenko, "P&G: Good Deeds and Wrongdoings", Voice of Russia, August 30, 2012, © Voice of Russia
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Tom's Of Maine Launches Packaging Recycling Program

August 28, 2012: 12:00 AM EST
Tom’s of Maine partnered with TerraCycle to launch the Tom’s of Maine Natural Care Brigade recycling initiative. To promote the packaging recycling program, the company announced the Tom’s of Maine Less in Landfills Sweepstakes, which offers program participants the chance to win $1,000 for their favorite nonprofit organization or school. The recycling program accepts packaging, such as toothpaste tubes and caps, deodorant and antiperspirant containers, mouthwash bottles and caps, and plastic wrappers.
"Tom’s of Maine Launches New Recycling Initiative with TerraCycle®", Tom's of Maine, August 28, 2012, © Tom's of Maine
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USDA Partners With ASTM To Enhance Biobased Labeling Program

August 21, 2012: 12:00 AM EST
The United States Department of Agriculture’s Certified Biobased labeling program, with the support of the American Society for Testing and Materials, provides a comprehensible definition of what a biobased product is and integrates an international recognized test standard. With more than 500 products already certified, the program comes with three key criteria: products must meet the definition of biobased as prescribed by the 2008 Farm Bill; they must include minimum levels of biobased content as defined by the USDA and confirmed by the ASTM D6866 test standard; and they provide alternatives to petroleum-based materials introduced after 1972.
Jacquelyn Ottman and Mark Eisen, "USDA Certification raises bar for biobased", Greener Package, August 21, 2012, © Summit Media Group, Inc.
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Unilever Proposes Sustainable Living Plan In Ghana

August 17, 2012: 12:00 AM EST
Consumer goods manufacturer Unilever Ghana Limited hopes to extend its Sustainable Living Plan in Ghana, and has asked the government to adopt the program and create a government-wide coordinating committee to ensure its efficient implementation. The National Sustainable Living Plan (NSLP) encourages business growth while decreasing the environmental footprint and improving the health and well-being of the world’s population. The plan creates a range of targets to be achieved by 2020.
Mohammed Suleman, "Ghana: Unilever Proposes Creation of National Sustainable Living Plan", AllAfrica, August 17, 2012, © AllAfrica
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Seventh Generation CEO Says Johnson & Johnson Should Do More To Make Its Products Safe

August 17, 2012: 12:00 AM EST
Johnson & Johnson can do a lot more to make its personal care products safer by using only non-toxic ingredients, according to Seventh Generation CEO John Replogle. Reacting to the Campaign for Safe Cosmetics’ calls for safer cosmetics, Johnson & Johnson announced its plan to reformulate its products, using only non-toxic ingredients. Replogle, however, said the company should not stop at removing only some of the harmful ingredients and called attention to Johnson & Johnson’s launch of products with safer formulations to comply with European policies.
"Seventh Generation's Statement on Johnson & Johnson's Recent Announcement", Seventh Generation, August 17, 2012, © Seventh Generation, Inc.
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Ecologic Brands' Biodegradable Packaging Helps Drive Sales Of Environment-Friendly Products

August 14, 2012: 12:00 AM EST
Ecologic Brands’ biodegradable containers helped Seventh Generation increase sales of its environment-friendly laundry detergent products by 19 percent in a year. Ecologic Brands CEO Julie Corbett was inspired by the reusable milk carafes, which are a very common item in Eastern Canada, to develop her company’s biodegradable packaging made of recycled fibers and is designed to contain a plastic pouch. Corbett’s company sold almost 1.2 million units of the packaging product since its launch in March 2011, and expects to sell 20–27 million by end of 2013.
Lynn Moore, "New packaging drives product", The Montreal Gazette , August 14, 2012, © The Montreal Gazette
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Unilever Pledges To Deal Sustainably With Sachet Waste In Developing Countries

August 13, 2012: 12:00 AM EST
As part of its Sustainable Living Plan initiative, Unilever committed to coming up by 2015 with a sustainable business model for managing wastes produced by single-use sachets the company uses to make its brands affordable in developing countries. Unilever is testing the feasibility of using pyrolysis, a technology that turns sachet material into fuel and recovers up to 60 percent of energy. Hindustan Unilever’s factory in Pondicherry, India, succeeded in extracting fuel from sachet waste and using it to power its manufacturing plant.
"Tackling sachet waste in developing markets", Guardian, August 13, 2012, © Guardian News and Media Limited
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Unilever Ends Partnership With Tate Modern Gallery

August 9, 2012: 12:00 AM EST
Unilever said it will end its sponsorship of London’s Tate Modern art gallery and its Turbine Hall display center. The move is part of Unilever’s efforts to align its sponsorship efforts with its Sustainable Living Plan sustainability initiative. During its 12-year sponsorship of the modern art gallery, Unilever has donated £4.41 million to the Tate Modern, enabling the gallery to host free exhibition at the Turbine Hall for six months per year.
Loulla-Mae Eleftheriou-Smith, "Unilever ends Tate patronage to focus on sustainability plan", Marketing Magazine, August 09, 2012, © Haymarket
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Unilever Enlists DHL To Help Improve Efficiency Of Its Global Supply Chain

August 7, 2012: 12:00 AM EST
Unilever signed a Joint Business Development Plan with DHL Supply Chain as part of the consumer goods company’s Partner to Win supply chain initiative. Aimed at establishing closer partnerships with suppliers, the initiative includes efforts to reduce carbon emission and waste within Unilever’s global logistics operations. Unilever also seeks to develop common methods for innovating across the company’s supply chain system.
"Unilever and DHL partnership deal to drive efficiency", Logistics Manager, August 07, 2012, © Akabo Media Ltd
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Cosmetics, Skincare Become More Natural And Organic

August 1, 2012: 12:00 AM EST
Despite some confusion regarding research and information on natural, organic, and nontoxic skincare and cosmetics, demand has been growing as a growing number of consumers prefer healthy and environment-friendly products. Personalcaretruth.com disagrees with ewg.org/skindeep’s assertion that parabens, also known as propyl, isopropyl, butyl, and isobutylparabens, can cause cancer. Earth Supplied Products owner Peter Boncelet advises consumers to look for cosmetics and skincare products that are free from pesticides, fertilizers, and petroleum derivatives. Online sellers, such as UK-based Neal’s Yard Remedies, are often consumers’ favorite source of organic beauty products.
"Skincare and cosmetic industries go green", Newspress.com, August 01, 2012, © www.news-press.com
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Wal-Mart Announces 100th California Store Powered By Solar Panels

July 30, 2012: 12:00 AM EST
Wal-Mart announced that the College Avenue branch in San Diego is the retail company’s 100th store in California using rooftop solar panels to generate power, which helps the company achieve its goal of using 100 percent renewable energy. The company said its solar power initiative in California aims to generate as much as 70 million kilowatt hours of renewable energy each year, help reduce carbon dioxide emissions by more than 21,700 metric tons per year, and generate 10–30 percent of each store’s electricity needs. Aside from its sustainability benefits, the solar power initiative helped generate 3,000 contract construction jobs, with SolarCity hiring 1,213 employees since announcing the Walmart projects in September 2010.
"Walmart Unveils 100th Solar Installation in California", Wal-Mart, July 30, 2012, © Wal-Mart Stores, Inc.
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Method's Sustainability Efforts Go Beyond Green Marketing

July 27, 2012: 12:00 AM EST
Cleaning products manufacturer Method said its decision to use post-consumer recycled plastic packaging has helped the company reduce cost and improve its bottom line. Moreover, production of recycled PET for packaging requires 70–85 percent less energy than using virgin PET, reducing Method’s carbon footprint. Method is also recycling waste and reducing carbon with its distribution channels, delivering 30–55 percent of its products using 15 trucks powered by waste vegetable oil.
Amy Westervelt, "The Cleanest Company in America", Forbes, July 27, 2012, © Forbes.com LLC™
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Procter & Gamble Partners With EPA To Create Sustainability Tools

July 24, 2012: 12:00 AM EST
Procter & Gamble Co. signed a Cooperative Research and Development Agreement with the U.S. Environmental Protection Agency’s National Risk Management Research Laboratory to create new tools for maximizing sustainability improvements in manufacturing facilities and related supply chains. These planned improvements will help P&G achieve its long-term sustainability goals, including using 100 percent renewable energy for its manufacturing plants and using 100 percent renewable or recyclable materials for all products and packaging. The CRADA will make use of P&G’s manufacturing and supply chain knowledge, combined with the EPA’s framework for modeling and assessing “future product design, material sourcing, and manufacturing options.”
"P&G and U.S. EPA Sign Research Agreement to Help Company Attain Sustainability Goals", Procter & Gamble, July 24, 2012, © Procter & Gamble
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Unilever Embraces Social Media To Promote Sustainability Message

July 20, 2012: 12:00 AM EST
Unilever chief marketing officer Keith Weed is striving to ensure his company’s brands are in tune with recent developments in global population, perceived as sustainable, and successfully marketed via digital media. Weed and Unilever senior vice president of marketing Marc Mathieu promote Unilever’s sustainability initiative, Sustainable Living Plan, which can help the company maintain consumer markets in developing regions forecast to account for majority of consumer spending by 2030. Unilever has adopted digital marketing, as shown by its use of social media to promote Waterworks, an initiative that aims to provide people in developing countries access to safe drinking water via water purifiers.
Jeremy Lee , "Unilever keen to spread the message of sustainability", Campaign Live , July 20, 2012, © Haymarket Business Media
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Unilever CEO Believes More Investors From Emerging Markets Will Become Shareholders In His Company

July 19, 2012: 12:00 AM EST
Unilever chief executive officer Paul Polman said he expects more of his company’s shareholders to come from emerging markets, which he also believes will continue to contribute significantly to the consumer goods company’s long-term growth prospects. Polman said investors with long-term investment outlook are appreciating Unilever’s emphasis on long-term growth; however, he aims to continue presenting his company’s sustainable living plan to investors on a regular basis. He also said the financial crisis and the eurozone debt crisis have forced many people to reduce their focus on sustainability issues, but Polman said the crises should encourage businesses to plan for increased sustainability and equitability in future growth.
James Chambers , "Unilever’s Paul Polman on IR, sustainability and apps", Inside Investor Relations, July 19, 2012, © Cross Border Ltd
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Unilever Supports UNICEF's Sanitation Program In Asia, Africa

July 16, 2012: 12:19 AM EST
Unilever Foundation and Unilever’s Domestos toilet hygiene brand partnered with UNICEF to support the agency’s Community Approaches to Total Sanitation program aiming to improve poor people’s sanitation behavior in countries in Africa and Asia. Under its Sustainable Living Plan initiative, Unilever committed itself to helping more than 1 billion people improve their health conditions and welfare by 2020. Aware of the enormity of the problem, which includes the lack of access to improved sanitation affecting about 2.5 billion, Unilever believes that public-private partnerships play an essential role in efforts to deal with health and wellbeing issues of people in need.
Keith Weed, "How business can help people improve their health and wellbeing", Guardian, July 16, 2012, © Guardian News and Media Limited
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The Body Shop Revises Beauty Retail Concept, Launches New Store In Thailand

July 11, 2012: 02:23 AM EST
The Body Shop opened its first Pulse Store in Thailand as part of the retailer’s launch of a “holistic approach” to selling beauty care treatments and products and remodeling of its retail stores. The company also appointed actress and model Lily Cole as endorser of the brand. As part of the company’s Beauty with Heart marketing campaign, The Body Shop said it aims to make customers “look good, feel good, and do good.”
"Feel good about looking good", Bangkok Post, July 11, 2012, © The Post Publishing PCL
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Hindustan Unilever Supports Parent Company's Sustainability Plan By Pushing Innovation

July 7, 2012: 07:50 PM EST
Hindustan Unilever Ltd. expanded its focus on innovation and ground-breaking products in support of parent company Unilever’s Global Sustainable Living initiative. Launched in November 2010, the sustainability plan aims to help more than a billion people to improve their health and conditions, reduce by half the company’s environmental impact, and acquire 100 percent of its agricultural raw materials from sustainable sources. For example, HUL is test-marketing Magic, a brand of liquid after-wash laundry product the company claims can reduce water usage by two-thirds. 
Ramnath Subbu, "HUL places thrust on innovation", The Hindu, July 07, 2012, © The Hindu
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Procter & Gamble's Products Receive Good Housekeeping's Environment-Friendly Certification

July 6, 2012: 12:49 AM EST
Procter & Gamble’s Tide Coldwater Laundry Detergent and Pampers Cruisers diapers for toddlers received Good Housekeeping’s Green Seal for environment-friendly products. Launched two-and-a-half years ago, Green Seal comes with the magazine’s guarantee based on its century-old Good Housekeeping Seal and a promise to replace or refund the price of any certified product that proved defective. For its part, P&G puts much emphasis on the reputation of potential certifying organizations.
Adam Aston, "Procter & Gamble bets on Good Housekeeping green seal", GreenBiz, July 06, 2012, © GreenBiz Group
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Unilever Bets Big On Sustainability

July 5, 2012: 10:55 PM EST
Unilever has staked its future growth and profitability on its sustainability strategy, which aims to double sales while cutting in half its impact on the environment. Unilever CEO Paul Polman said his company wants to persuade more than a billion people to improve their hygiene habits by 2020 by encouraging them to wash their hands and by providing clean and affordable drinking water in developing countries. Unilever believes that sustainable business practices, selling healthy and necessary goods and services that meet the needs of the growing middle class worldwide and uplift the conditions of the poor, will help it grow its business. Risks to Unilever’s reputation posed by potential environmental or labor issues and obstacles, such as consumer reluctance to behavioral change, could hamper the company’s sustainability efforts.
Matthew Boyle , "Unilever Wants Short, Soapy Showers and Long-Term Investors", Bloomberg, July 05, 2012, © Bloomberg L.P.
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Seventh Generation Revises Formulation Of Bestselling Liquid Detergent Brand

July 2, 2012: 04:49 AM EST
Seventh Generation, a 2011 Leader for Change honoree of the United Nations and the Foundation for Social Change, reformulated its bestselling Seventh Generation 2X laundry liquid brand into the 4X, which the company claims contains an all-natural, plant-derived surfactant. Developed by Seventh Generation and Rhodia, the surfactant combines ethylene oxide from sugarcane and plant-derived lauryl alcohol and contains no petroleum. The company asserts that the upgraded formula also includes new enzymes that can handle more kinds of stains. The new laundry product received the U.S. Department of Agriculture’s BioPreferred seal, which certifies that products are made from renewable agricultural ingredients and materials.
"The Top 50: 38. Seventh Generation", Happi, July 02, 2012, © Rodman Publishing / HAPPI
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SC Johnson Reaches Renewable Energy Goal

July 2, 2012: 04:36 AM EST
In 2011, SC Johnson achieved its target of sourcing 40 percent of its electricity requirements from renewable sources. Also, the company claimed that by using its patented Greenlist process, it continued improving its products by increasing by 33 percentage points the “better” or “best” ingredients used in manufacturing. SC Johnson also lobbied for the revision of the United States chemical statute, the Toxic Substances Control Act. The company expanded its product portfolio by launching Vecco, a process for repairing old carpets and rugs.
"The Top 50: 3. SC Johnson", Happi, July 02, 2012, © Rodman Publishing / HAPPI
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SC Johnson To Build Wind Turbines At Waxdale Factory

June 21, 2012: 02:06 AM EST
SC Johnson said it plans to build two wind turbines at its Waxdale factory, which is located in Mt. Pleasant, Wis., and is the company's largest global manufacturing facility. SC Johnson chairman and CEO Fisk Johnson said the planned wind turbines will generate approximately 8 million KWH of electricity per year, meeting 15 percent of the factory's power requirements. Two co-generation plants provide the remaining 85 percent of the electricity needs of the manufacturing facility.
"Wind Energy to Power Windex®", SC Johnson, June 21, 2012, © S. C. Johnson & Son, Inc.
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Unilever Says Manufacturers Need To Embrace Sustainability

June 21, 2012: 03:53 AM EST
Unilever launched its Sustainable Living Plan sustainability initiative in 2010 to cut by 50 percent its environmental footprint, help one billion people improve their livelihoods, and source all agricultural inputs from sustainable sources, according to Jan Zijderveld, president of Unilever's Western Europe operations. Zijderveld also said that governments have failed to handle properly the world's sustainability- and environment-related problems. Moreover, companies like Unilever have to share the responsibility in promoting sustainability and develop a new business model that takes the environment into consideration. At present, Unilever has achieved encouraging results in raw material and manufacturing; however, the company finds that changing consumer behavior is the most difficult part.
"Why firms should invest in sustainability", EurActiv.com, June 21, 2012, © EurActiv.com PLC
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Unilever CEO Says Businesses Must Help Lead Global Efforts To Protect Environment

June 21, 2012: 03:42 AM EST
Unilever CEO Paul Polman said the apparent failure of governments and political processes to make the Rio+20 conference a meaningful event for environmental protection should prompt the world's largest companies and NGOs to promote sustainability on a global scale. While the political agreement that emerged from the conference "recognizes an increasing role for business," Polman said the text "lacks specificity, clear dates, funding, and accountability." Instead of complaining, however, Polman claimed that the agreement's weakness should be seen as an opportunity for businesses to play a major role in global efforts to protect the environment.
Jo Confino, "Rio+20: Unilever CEO on the need to battle on to save the world", Guardian , June 21, 2012, © Guardian News and Media Limited
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Consumer Goods Companies Find It Difficult To Source Sustainably Produced Palm Oil

June 19, 2012: 03:29 AM EST
Manufacturers that use palm oil in their food products and soaps find it difficult to source sustainably produced palm oil. Palm oil industry, which is estimated to be worth $50 billion in annual trading, has been burdened with environment-unfriendly practices, such as deforestation. For example, conversion of forest land in Malaysia and Indonesia in the early 2000s had released more greenhouse gases than the whole of China's transport sector in 2007, according to a study published in the US Proceedings of the National Academy of Sciences. So far, the GreenPalm certificate program has supported buyers' efforts to purchase sustainably produced palm oil; however, governments need to play a leadership role in the drive for sustainability in the sector.
Louise Lucas, "Palm oil: Long and tortuous route to unsullied supply chains", Financial Times, June 19, 2012, © The Financial Times Limited
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Pond's Talcum Powder's Packaging Won Silver Award At 2012 DuPont Global Packaging Awards

June 15, 2012: 09:51 PM EST
Pond's Talcum Powder's packaging won a Silver Award at the 24th DuPont Global Packaging Awards. The award was in recognition for the packaging's excellence in cost and waste reduction. The packaging innovation, which involved redesigning the closure to reduce its components from three to two, resulted in a closure that is 20 percent lighter and in material savings of 640 tonnes of polymer.
"Pond’s recognised at the 24th DuPont Global Packaging Award", Unilever, June 15, 2012, © Unilever
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Procter & Gamble Claims Gillette ProGlide Blades Last Longer Than Other Blades

June 14, 2012: 03:03 AM EST
Procter & Gamble's marketing campaign for the Gillette brand of shaving products highlights the company's longevity claims for its ProGlide cartridge blade. A ProGlide cartridge blade lasts at least five weeks, according to a TV commercial featuring actor Brandon Quinn. The marketing's main message contrasts with manufacturers' usual objective of moving their products faster and encouraging consumers to buy more.
Adam Gordon, "Gillette Finds Rhyme and Maybe Reason with Reduce-Reuse Message", Forbes , June 14, 2012, © Forbes.com LLC™
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Clorox Proud Of Receiving Green Seal Certification For Its Green Works Cleaning Products

June 13, 2012: 02:44 AM EST
Clorox Professional Products Company's Green Works Concentrated Cleaners range of industrial cleaning products received Green Seal certification after meeting the highest standards for environment-friendliness and performance. At present, 37 states have passed regulations requiring the use of environment-friendly cleaning products in public schools and public buildings. New York City, as part of the next phase of its Green Our Cleaning Act, proposed an Environmental Preferable Purchasing Program provision that requires city agencies to purchase cleaning products that meet standards established by Green Seal, U.S. Environmental Protection Agency's Design for the Environment, or New York State Office of General Services Green Cleaning Program.
"Clorox Professional Products Company Supports Green Seal as the Leading Green Certification Organization", Clorox, June 13, 2012, © The Clorox Company
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Environment-Friendly Packaging Plays Major Role In Unilever's Sustainability Plan

June 13, 2012: 05:06 AM EST
Unilever senior vice president Gavin Neath said his company conducted a life cycle analysis of 1,400 products, which it manufactures in 14 countries and account for about 70 percent of the company's revenues and volumes, to create baseline data for the Unilever Sustainable Living Plan. LCA results also showed the environmental impact of the company's packaging. Neath said his company addresses packaging waste by integrating recyclability in packaging, supporting consumer education, and cooperating with governments and concerned groups to improve recycling infrastructure in countries where Unilever operates. Also, Unilever has centralized management of packaging for its global operations in order to standardize packaging-related decisions, especially those related to materials used.
Anne Marie Mohan, "Packaging under the Unilever ‘Plan’", Greener Package, June 13, 2012, © Summit Media Group, Inc.
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Unilever CEO Says Innovation Key To Encouraging Consumers To Adopt Sustainable Lifestyles

June 12, 2012: 02:16 AM EST
Unilever CEO Paul Polman said that science and innovation will play key roles in encouraging people to adopt more sustainable lifestyles. Polman, speaking at the Symposium on Behavior Change for Better Health in Vlaardingen, the Netherlands, said that research and development will be important in enhancing companies' understanding of consumer behavior and developing products and services that promote sustainability. Promoting consumer behavior change is a key component of Unilever's Sustainable Living Plan, which aims at doubling its business size while reducing its environmental impact by half.
"Unilever CEO Paul Polman: innovation will be critical to driving mass behaviour changes", Unilever, June 12, 2012, © Unilever
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Kleenex Adopts Flashier, Environment-Friendlier Packaging

June 12, 2012: 01:28 AM EST
Kimberly-Clark's Kleenex brand launched a packaging renovation program, which aims to make the product easier to store, distribute, and sell, while improving its environmental benefits. Kleenex adopted packaging designed to make it easier for consumers to purchase the facial tissue product and for retailers to recognize, unpack, display, and dispose of. The company also reduced by 33 percent the regular cartons of the Original, Balsam, Balsam Fresh, Ultra Soft, and Anti-Viral variants of Kleenex.
"Kleenex launches new packaging initiative", Talking Retail , June 12, 2012, © Metropolis International Group Ltd
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Unilever Announces Winners Of 2012 Partner To Win Awards

June 6, 2012: 11:35 PM EST
Unilever announced the winners of its 2012 Partner to Win program, an initiative launched by the company in 2011 to encourage its suppliers and business partners to double the size of their business while cutting their environmental impact by half. Metsä Board won the Partner to Win award for developing lightweight and sustainable packaging products and for helping Unilever develop consumer-goods packaging. Unilever media relations manager Flip Dötsch highlighted the company's sustainability achievements including purchasing 64 percent of palm oil from sustainable sources by end of 2011, and 60 percent of paper and board used by the company come from sustainably managed forests or recycled material.
Michael Lewis , "Unilever’s Partner to Win Program Motivates Sustainability Among Suppliers", Thomas Net News, June 06, 2012, © Thomas Publishing Company
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Unilever, Procter & Gamble Announce Sustainability Updates

June 4, 2012: 10:20 PM EST
Consumer goods companies Unilever and Procter & Gamble released updates on their respective sustainability programs. Unilever installed waste-water recycling facilities, which can process 1,300 tons of reclaimed water each day, and a biomass furnace designed to help reduce greenhouse gas emissions by 15,000 tons each year at its Hefei industrial park in Central China. For its part, Procter & Gamble announced it aims to achieve 30 percent renewable energy use, replace 25 percent of petroleum-derived raw materials with renewable or recycled materials, reduce packaging by 20 percent per consumer use, and to reduce disposed-of waste to less than 0.5 percent by the end of 2020.
Li Woke in Hefei , "Unilever and P&G in drive to develop sustainable production", China Daily, June 04, 2012, © China Daily Information Co (CDIC)
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Collaboration Seeks To Advance Plant-Based Plastics In Industry Packaging

June 5, 2012: 02:53 AM EST
Five big American companies that are already using plant-based plastics in their products are collaborating to speed development of the compounds for greater use in industry. Coca-Cola, Ford, H.J. Heinz, NIKE and Procter & Gamble have formed the Plant PET Technology Collaborative to accelerate use of commercially viable, sustainable 100 percent plant-based PET (polyethylene terephthalate) materials and fiber in their products. PET is a durable, lightweight plastic currently used in plastic bottles, apparel, footwear and automotive fabric and carpet. Coca-Cola’s PlantBottle packaging technology, made partially from plants, has demonstrated a lower environmental impact compared to traditional PET plastic bottles.
"Coca-Cola, Ford, Heinz, Nike, and Procter & Gamble Form Collaborative to Accelerate Development of Products Made Entirely from Plants", News release, Procter & Gamble, June 05, 2012, © Procter & Gamble
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Sensible Organics Launches Line Of USDA-Certified Organic Personal Care Products

June 1, 2012: 05:53 AM EST
Sensible Organics Inc. launched the Nourish — Organic Food for Healthy Skin, a line of personal care products, which are made from ingredients certified by the U.S. Department of Agriculture as organic, manufactured with artisanal style, and feature sustainable packaging. Initially launched at Whole Foods Market stores nationwide, Nourish, with additional products, will be available in more retail outlets later in 2012. Sensible Organics claims Nourish products are manufactured in the United States, using only organic ingredients grown, harvested, and processed without the use of synthetics, chemicals, irradiation, preservatives, GMOs, or pesticides.
Lisa Samalonis, Associate Editor, "Online Exclusive: Organic Body Care That Meets Packaging & Pricing Criteria", Beauty Packaging, June 01, 2012, © Rodman Publishing
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Unilever CEO Focuses On The Long Term, Adds Sustainability Into Company's Business Model

June 1, 2012: 12:00 AM EST
Unilever CEO Paul Polman discussed the challenges his company faces as it strives to achieve its goal of doubling revenue by 2020 while cutting by half its impact on the environment. Polman said he believes companies that integrate social responsibility and sustainability into their business model will be successful. Although these objectives may seem intimidating, Unilever, which has a long history of doing what is right, is ready to take the challenge, Polman added. Unilever, which did away with quarterly reporting, needs to deliver good financial results in order to satisfy skeptics and critics of the company's newly adopted long-term focus.
Adi Ignatius, "Captain Planet", Harvard Business Review, June 01, 2012, © Harvard Business School Publishing
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Marketing Professionals Must Use Brands To Help Promote Sustainability

May 29, 2012: 06:10 AM EST
Embracing sustainability as a core element of their marketing and business strategies, marketers can use the power of brands to encourage consumers to adopt a sustainability-friendly lifestyle. Companies, such as Unilever, have helped consumers gain access to basic necessities including health, basic hygiene, and food. For decades, marketing has ignored the concept of sustainability, making it difficult for present-day marketing professionals to integrate it into their campaigns. Marketers, however, need to address this challenge by integrating digital media into marketing and consumer relations, and using marketing to urge consumers to adopt a sustainable way of life. 
Marc Mathieu, "Making brands catalysts of change", Guardian, May 29, 2012, © Guardian News and Media Limited
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The Body Shop Launches Pulse Retailing Concept, Remains True To Social Value

May 28, 2012: 01:39 AM EST
The Body Shop launched its Pulse interactive retailing concept, which features experiential retailing and integrates information and conversation areas designed to persuade customers to stay at the store longer. In a way, the concept signifies for the company a return to its early days and an attempt to "connect locally with the world." While emphasis has remained on company founder Anita Roddick's commitment to fair trade even after the company was acquired by L'Oréal, this socially conscious value is strengthened and communicated more strongly with consumers via the Pulse concept. Pulse has also helped the company double the time spent in-store by consumers from 5 to 10 minutes.
Leanne Delap, "At the Body Shop, it's an experience with the world", Globe and Mail , May 28, 2012, © The Globe and Mail Inc.
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PepsiCo, Wal-Mart Join Efforts To Protect The Amazon, Other Ecosystems

May 23, 2012: 03:56 AM EST
PepsiCo and Wal-Mart partnered with the U.S. Agency for International Development and several nonprofit organizations to protect Brazil's Amazon rain forest and other ecosystems. As part of the partnership deal, the companies will conduct an ecosystem review to determine how they can profit while working to protect or rebuild ecosystems and biodiversity. The Brazilian Business and Ecosystem Services Partnership and partner organizations, including World Resources Institute and Center for Sustainability Studies of the Getulio Vargas Foundation, will help PepsiCo and Wal-Mart and other companies to include ecosystem services in their business practices.
Avery Fellow , "PepsiCo and Wal-Mart Attempt to Value the Amazon", Bloomberg, May 23, 2012, © BLOOMBERG L.P.
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Yardley London's New Natural Soaps And Shower Gels Come In Environment-Friendly Packaging

May 22, 2012: 04:44 AM EST
Yardley London launched the new Skin Indulgence Bath & Shower Collection range of botanical soaps and shower gels, which feature new scents and skin-friendly ingredients. The products, which the company claims are designed to provide women with "indulgent boutique-style bath products," come in ecology-friendly packaging — biodegradable and recyclable cartons, made from 98 percent plant-based ingredients.
Jenni Spinner, Senior Editor, "Personal care packaging touts natural appeal", Packaging Digest, May 22, 2012, © UBM Canon
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Unilever's Sustainability Plan Guides Supply Chain Policies, Sales Growth Efforts

May 19, 2012: 03:06 AM EST
Unilever CEO Paul Polman continues to promote Unilever Sustainable Living Plan, the consumer goods company's sustainability initiative, to company employees and business partners. Polman said Unilever's sustainability program has enabled the company to recruit idealistic young professionals seeking to "improve lives and save the world from climate change and resource depletion." Convincing almost 170,000 employees in 180 countries, especially those in the middle management ranks, poses some a serious challenge for Polman's campaign. Unilever aims to double sales to US$80 billion within 10 years, while reducing its impact on the environment.
Chuang Peck Ming, "A sustainable plan", The Business Times Singapore, May 19, 2012, © Singapore Press Holdings Ltd
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Manufacturers Expand Corporate Social Responsibility Reporting Efforts

May 16, 2012: 02:58 AM EST
Corporate social responsibility reporting grew from 2,000 in 2007 to almost 6,000 in 2011, according to Corporate Register. The increase in CSR reporting is more pronounced among manufacturers, which are striving to keep their customers informed about their sustainability efforts. Other manufacturers should learn from Apple's failure to fully disclose its CSR activities when it failed to reveal how it assesses its carbon emissions and how it keeps tab of the activities of its suppliers. In contrast, ice cream company Ben & Jerry's has been promoting environmental causes even before it became fashionable to do so, has complied with Fairtrade standards, and secured FLO-CERT auditing of its supply chain.
David Blanchard, "Corporate Social Responsibility in the Supply Chain", Industry Week, May 16, 2012, © Penton Media, Inc
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Supply Chain Group Honors Kimberly-Clark For Its Sustainability Efforts

May 10, 2012: 12:43 AM EST
Kimberly-Clark Corporation said it received the 2012 Circle of Excellence award from the Distribution Business Management Association. The award recognizes the company's efforts and achievements in sustainability and environment-friendly supply chain management. DBMA chose the company based on its Sustainability 2015 strategy.
"Kimberly-Clark Recognized for Sustainability Leadership By the Distribution Business Management Association", Kimberly-Clark , May 10, 2012, © Kimberly-Clark Corporation
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Largest Multinational Companies Play Leading Role In Sustainability Adoption

May 8, 2012: 04:00 AM EST
The world's top 500 companies, which account for $23 trillion or more than a third of global GDP, play an important and catalytic role in international commerce's adoption of environmentally sustainable strategies and operations. Seeking to reduce their environmental footprint, multinational companies have realized that they can become more environment-friendly by pushing their suppliers to adopt sustainability practices. Companies, such as Wal-Mart and Procter & Gamble, have adopted supplier scorecards to help suppliers enhance their sustainability, but they need to provide more support to help suppliers succeed.
David Schatsk, "Big Companies Hold the Key to Sustainable Commerce", Environmental Leader, May 08, 2012, © Environmental Leader LLC
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Strategic Partnerships Play Significant Role In Unilever's Sustainability Program

May 4, 2012: 12:27 AM EST
Unilever's strategic supplier partnerships, which account for more than €3 billion of its annual spending, play a major role in the company's sustainability efforts. Established in 2011, Unilever's "Partner to Win" program enables the company to establish long-term partnerships with suppliers, with the 30th strategic partnership signed during the 2012 Partner to Win Supplier Summit in London. The program includes Joint Business Development Plans, with each JBDP laying out how Unilever and the supplier will cooperate to implement the company's strategic business plans.
"Long term supplier partnerships key to Unilever Sustainable growth strategy", Unilever , May 04, 2012, © Unilever
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Whole Foods Market Claims 90 Percent Compliance Rate For Its Sustainability Rating Program

May 3, 2012: 01:16 AM EST
Whole Foods Market reported that more than 90 percent of household cleaning products it sells have passed the retailer's Eco-Scale sustainability rating system a year after its launch. As part of the rating system, products are evaluated and audited to the retailer's standards by a third-party certifying organization and their ingredients must all be listed on product packaging. The system rates products as red, orange, yellow, or green, based on environmental and sourcing standards the household cleaning products comply with, making it easy for customers to determine products' level of compliance with the sustainability program.
"Whole Foods Market® greens-up cleaning aisle", Whole Foods Market, May 03, 2012, © Whole Foods Market
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Unilever Reports Hits, Shortfalls With Its First-Year Sustainability Efforts

April 27, 2012: 02:59 AM EST
Unilever released its first-year progress report regarding its Sustainable Living Plan objectives. The report shows that sustainably sourced agricultural materials increased from 14 percent in 2010 to 24 percent in 2011, with its two major raw materials leading the way — 64 percent of palm oil and 60 percent of paper and board coming from sustainable sources. Also, Unilever's most popular spreads now have less than one-third saturated fat, while renewable energy accounts for 20 percent of the company's total energy consumption. Unilever, however, was less successful with targets that involve consumer behavior change.
Raz Godelnik , "Unilever Improves Supply Chain, Faces Challenges with Customer Behavior", TriplePundit, April 27, 2012, © TriplePundit
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