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Unilever Bets Big On Sustainability

July 5, 2012: 10:55 PM EST
Unilever has staked its future growth and profitability on its sustainability strategy, which aims to double sales while cutting in half its impact on the environment. Unilever CEO Paul Polman said his company wants to persuade more than a billion people to improve their hygiene habits by 2020 by encouraging them to wash their hands and by providing clean and affordable drinking water in developing countries. Unilever believes that sustainable business practices, selling healthy and necessary goods and services that meet the needs of the growing middle class worldwide and uplift the conditions of the poor, will help it grow its business. Risks to Unilever’s reputation posed by potential environmental or labor issues and obstacles, such as consumer reluctance to behavioral change, could hamper the company’s sustainability efforts.
Matthew Boyle , "Unilever Wants Short, Soapy Showers and Long-Term Investors", Bloomberg, July 05, 2012, © Bloomberg L.P.
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Seventh Generation Revises Formulation Of Bestselling Liquid Detergent Brand

July 2, 2012: 04:49 AM EST
Seventh Generation, a 2011 Leader for Change honoree of the United Nations and the Foundation for Social Change, reformulated its bestselling Seventh Generation 2X laundry liquid brand into the 4X, which the company claims contains an all-natural, plant-derived surfactant. Developed by Seventh Generation and Rhodia, the surfactant combines ethylene oxide from sugarcane and plant-derived lauryl alcohol and contains no petroleum. The company asserts that the upgraded formula also includes new enzymes that can handle more kinds of stains. The new laundry product received the U.S. Department of Agriculture’s BioPreferred seal, which certifies that products are made from renewable agricultural ingredients and materials.
"The Top 50: 38. Seventh Generation", Happi, July 02, 2012, © Rodman Publishing / HAPPI
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SC Johnson Reaches Renewable Energy Goal

July 2, 2012: 04:36 AM EST
In 2011, SC Johnson achieved its target of sourcing 40 percent of its electricity requirements from renewable sources. Also, the company claimed that by using its patented Greenlist process, it continued improving its products by increasing by 33 percentage points the “better” or “best” ingredients used in manufacturing. SC Johnson also lobbied for the revision of the United States chemical statute, the Toxic Substances Control Act. The company expanded its product portfolio by launching Vecco, a process for repairing old carpets and rugs.
"The Top 50: 3. SC Johnson", Happi, July 02, 2012, © Rodman Publishing / HAPPI
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SC Johnson To Build Wind Turbines At Waxdale Factory

June 21, 2012: 02:06 AM EST
SC Johnson said it plans to build two wind turbines at its Waxdale factory, which is located in Mt. Pleasant, Wis., and is the company's largest global manufacturing facility. SC Johnson chairman and CEO Fisk Johnson said the planned wind turbines will generate approximately 8 million KWH of electricity per year, meeting 15 percent of the factory's power requirements. Two co-generation plants provide the remaining 85 percent of the electricity needs of the manufacturing facility.
"Wind Energy to Power Windex®", SC Johnson, June 21, 2012, © S. C. Johnson & Son, Inc.
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Unilever Says Manufacturers Need To Embrace Sustainability

June 21, 2012: 03:53 AM EST
Unilever launched its Sustainable Living Plan sustainability initiative in 2010 to cut by 50 percent its environmental footprint, help one billion people improve their livelihoods, and source all agricultural inputs from sustainable sources, according to Jan Zijderveld, president of Unilever's Western Europe operations. Zijderveld also said that governments have failed to handle properly the world's sustainability- and environment-related problems. Moreover, companies like Unilever have to share the responsibility in promoting sustainability and develop a new business model that takes the environment into consideration. At present, Unilever has achieved encouraging results in raw material and manufacturing; however, the company finds that changing consumer behavior is the most difficult part.
"Why firms should invest in sustainability", EurActiv.com, June 21, 2012, © EurActiv.com PLC
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Unilever CEO Says Businesses Must Help Lead Global Efforts To Protect Environment

June 21, 2012: 03:42 AM EST
Unilever CEO Paul Polman said the apparent failure of governments and political processes to make the Rio+20 conference a meaningful event for environmental protection should prompt the world's largest companies and NGOs to promote sustainability on a global scale. While the political agreement that emerged from the conference "recognizes an increasing role for business," Polman said the text "lacks specificity, clear dates, funding, and accountability." Instead of complaining, however, Polman claimed that the agreement's weakness should be seen as an opportunity for businesses to play a major role in global efforts to protect the environment.
Jo Confino, "Rio+20: Unilever CEO on the need to battle on to save the world", Guardian , June 21, 2012, © Guardian News and Media Limited
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Consumer Goods Companies Find It Difficult To Source Sustainably Produced Palm Oil

June 19, 2012: 03:29 AM EST
Manufacturers that use palm oil in their food products and soaps find it difficult to source sustainably produced palm oil. Palm oil industry, which is estimated to be worth $50 billion in annual trading, has been burdened with environment-unfriendly practices, such as deforestation. For example, conversion of forest land in Malaysia and Indonesia in the early 2000s had released more greenhouse gases than the whole of China's transport sector in 2007, according to a study published in the US Proceedings of the National Academy of Sciences. So far, the GreenPalm certificate program has supported buyers' efforts to purchase sustainably produced palm oil; however, governments need to play a leadership role in the drive for sustainability in the sector.
Louise Lucas, "Palm oil: Long and tortuous route to unsullied supply chains", Financial Times, June 19, 2012, © The Financial Times Limited
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Pond's Talcum Powder's Packaging Won Silver Award At 2012 DuPont Global Packaging Awards

June 15, 2012: 09:51 PM EST
Pond's Talcum Powder's packaging won a Silver Award at the 24th DuPont Global Packaging Awards. The award was in recognition for the packaging's excellence in cost and waste reduction. The packaging innovation, which involved redesigning the closure to reduce its components from three to two, resulted in a closure that is 20 percent lighter and in material savings of 640 tonnes of polymer.
"Pond’s recognised at the 24th DuPont Global Packaging Award", Unilever, June 15, 2012, © Unilever
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Procter & Gamble Claims Gillette ProGlide Blades Last Longer Than Other Blades

June 14, 2012: 03:03 AM EST
Procter & Gamble's marketing campaign for the Gillette brand of shaving products highlights the company's longevity claims for its ProGlide cartridge blade. A ProGlide cartridge blade lasts at least five weeks, according to a TV commercial featuring actor Brandon Quinn. The marketing's main message contrasts with manufacturers' usual objective of moving their products faster and encouraging consumers to buy more.
Adam Gordon, "Gillette Finds Rhyme and Maybe Reason with Reduce-Reuse Message", Forbes , June 14, 2012, © Forbes.com LLC™
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Clorox Proud Of Receiving Green Seal Certification For Its Green Works Cleaning Products

June 13, 2012: 02:44 AM EST
Clorox Professional Products Company's Green Works Concentrated Cleaners range of industrial cleaning products received Green Seal certification after meeting the highest standards for environment-friendliness and performance. At present, 37 states have passed regulations requiring the use of environment-friendly cleaning products in public schools and public buildings. New York City, as part of the next phase of its Green Our Cleaning Act, proposed an Environmental Preferable Purchasing Program provision that requires city agencies to purchase cleaning products that meet standards established by Green Seal, U.S. Environmental Protection Agency's Design for the Environment, or New York State Office of General Services Green Cleaning Program.
"Clorox Professional Products Company Supports Green Seal as the Leading Green Certification Organization", Clorox, June 13, 2012, © The Clorox Company
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Environment-Friendly Packaging Plays Major Role In Unilever's Sustainability Plan

June 13, 2012: 05:06 AM EST
Unilever senior vice president Gavin Neath said his company conducted a life cycle analysis of 1,400 products, which it manufactures in 14 countries and account for about 70 percent of the company's revenues and volumes, to create baseline data for the Unilever Sustainable Living Plan. LCA results also showed the environmental impact of the company's packaging. Neath said his company addresses packaging waste by integrating recyclability in packaging, supporting consumer education, and cooperating with governments and concerned groups to improve recycling infrastructure in countries where Unilever operates. Also, Unilever has centralized management of packaging for its global operations in order to standardize packaging-related decisions, especially those related to materials used.
Anne Marie Mohan, "Packaging under the Unilever ‘Plan’", Greener Package, June 13, 2012, © Summit Media Group, Inc.
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Unilever CEO Says Innovation Key To Encouraging Consumers To Adopt Sustainable Lifestyles

June 12, 2012: 02:16 AM EST
Unilever CEO Paul Polman said that science and innovation will play key roles in encouraging people to adopt more sustainable lifestyles. Polman, speaking at the Symposium on Behavior Change for Better Health in Vlaardingen, the Netherlands, said that research and development will be important in enhancing companies' understanding of consumer behavior and developing products and services that promote sustainability. Promoting consumer behavior change is a key component of Unilever's Sustainable Living Plan, which aims at doubling its business size while reducing its environmental impact by half.
"Unilever CEO Paul Polman: innovation will be critical to driving mass behaviour changes", Unilever, June 12, 2012, © Unilever
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Kleenex Adopts Flashier, Environment-Friendlier Packaging

June 12, 2012: 01:28 AM EST
Kimberly-Clark's Kleenex brand launched a packaging renovation program, which aims to make the product easier to store, distribute, and sell, while improving its environmental benefits. Kleenex adopted packaging designed to make it easier for consumers to purchase the facial tissue product and for retailers to recognize, unpack, display, and dispose of. The company also reduced by 33 percent the regular cartons of the Original, Balsam, Balsam Fresh, Ultra Soft, and Anti-Viral variants of Kleenex.
"Kleenex launches new packaging initiative", Talking Retail , June 12, 2012, © Metropolis International Group Ltd
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Unilever Announces Winners Of 2012 Partner To Win Awards

June 6, 2012: 11:35 PM EST
Unilever announced the winners of its 2012 Partner to Win program, an initiative launched by the company in 2011 to encourage its suppliers and business partners to double the size of their business while cutting their environmental impact by half. Metsä Board won the Partner to Win award for developing lightweight and sustainable packaging products and for helping Unilever develop consumer-goods packaging. Unilever media relations manager Flip Dötsch highlighted the company's sustainability achievements including purchasing 64 percent of palm oil from sustainable sources by end of 2011, and 60 percent of paper and board used by the company come from sustainably managed forests or recycled material.
Michael Lewis , "Unilever’s Partner to Win Program Motivates Sustainability Among Suppliers", Thomas Net News, June 06, 2012, © Thomas Publishing Company
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Unilever, Procter & Gamble Announce Sustainability Updates

June 4, 2012: 10:20 PM EST
Consumer goods companies Unilever and Procter & Gamble released updates on their respective sustainability programs. Unilever installed waste-water recycling facilities, which can process 1,300 tons of reclaimed water each day, and a biomass furnace designed to help reduce greenhouse gas emissions by 15,000 tons each year at its Hefei industrial park in Central China. For its part, Procter & Gamble announced it aims to achieve 30 percent renewable energy use, replace 25 percent of petroleum-derived raw materials with renewable or recycled materials, reduce packaging by 20 percent per consumer use, and to reduce disposed-of waste to less than 0.5 percent by the end of 2020.
Li Woke in Hefei , "Unilever and P&G in drive to develop sustainable production", China Daily, June 04, 2012, © China Daily Information Co (CDIC)
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Collaboration Seeks To Advance Plant-Based Plastics In Industry Packaging

June 5, 2012: 02:53 AM EST
Five big American companies that are already using plant-based plastics in their products are collaborating to speed development of the compounds for greater use in industry. Coca-Cola, Ford, H.J. Heinz, NIKE and Procter & Gamble have formed the Plant PET Technology Collaborative to accelerate use of commercially viable, sustainable 100 percent plant-based PET (polyethylene terephthalate) materials and fiber in their products. PET is a durable, lightweight plastic currently used in plastic bottles, apparel, footwear and automotive fabric and carpet. Coca-Cola’s PlantBottle packaging technology, made partially from plants, has demonstrated a lower environmental impact compared to traditional PET plastic bottles.
"Coca-Cola, Ford, Heinz, Nike, and Procter & Gamble Form Collaborative to Accelerate Development of Products Made Entirely from Plants", News release, Procter & Gamble, June 05, 2012, © Procter & Gamble
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Sensible Organics Launches Line Of USDA-Certified Organic Personal Care Products

June 1, 2012: 05:53 AM EST
Sensible Organics Inc. launched the Nourish — Organic Food for Healthy Skin, a line of personal care products, which are made from ingredients certified by the U.S. Department of Agriculture as organic, manufactured with artisanal style, and feature sustainable packaging. Initially launched at Whole Foods Market stores nationwide, Nourish, with additional products, will be available in more retail outlets later in 2012. Sensible Organics claims Nourish products are manufactured in the United States, using only organic ingredients grown, harvested, and processed without the use of synthetics, chemicals, irradiation, preservatives, GMOs, or pesticides.
Lisa Samalonis, Associate Editor, "Online Exclusive: Organic Body Care That Meets Packaging & Pricing Criteria", Beauty Packaging, June 01, 2012, © Rodman Publishing
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Unilever CEO Focuses On The Long Term, Adds Sustainability Into Company's Business Model

June 1, 2012: 12:00 AM EST
Unilever CEO Paul Polman discussed the challenges his company faces as it strives to achieve its goal of doubling revenue by 2020 while cutting by half its impact on the environment. Polman said he believes companies that integrate social responsibility and sustainability into their business model will be successful. Although these objectives may seem intimidating, Unilever, which has a long history of doing what is right, is ready to take the challenge, Polman added. Unilever, which did away with quarterly reporting, needs to deliver good financial results in order to satisfy skeptics and critics of the company's newly adopted long-term focus.
Adi Ignatius, "Captain Planet", Harvard Business Review, June 01, 2012, © Harvard Business School Publishing
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Marketing Professionals Must Use Brands To Help Promote Sustainability

May 29, 2012: 06:10 AM EST
Embracing sustainability as a core element of their marketing and business strategies, marketers can use the power of brands to encourage consumers to adopt a sustainability-friendly lifestyle. Companies, such as Unilever, have helped consumers gain access to basic necessities including health, basic hygiene, and food. For decades, marketing has ignored the concept of sustainability, making it difficult for present-day marketing professionals to integrate it into their campaigns. Marketers, however, need to address this challenge by integrating digital media into marketing and consumer relations, and using marketing to urge consumers to adopt a sustainable way of life. 
Marc Mathieu, "Making brands catalysts of change", Guardian, May 29, 2012, © Guardian News and Media Limited
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The Body Shop Launches Pulse Retailing Concept, Remains True To Social Value

May 28, 2012: 01:39 AM EST
The Body Shop launched its Pulse interactive retailing concept, which features experiential retailing and integrates information and conversation areas designed to persuade customers to stay at the store longer. In a way, the concept signifies for the company a return to its early days and an attempt to "connect locally with the world." While emphasis has remained on company founder Anita Roddick's commitment to fair trade even after the company was acquired by L'Oréal, this socially conscious value is strengthened and communicated more strongly with consumers via the Pulse concept. Pulse has also helped the company double the time spent in-store by consumers from 5 to 10 minutes.
Leanne Delap, "At the Body Shop, it's an experience with the world", Globe and Mail , May 28, 2012, © The Globe and Mail Inc.
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PepsiCo, Wal-Mart Join Efforts To Protect The Amazon, Other Ecosystems

May 23, 2012: 03:56 AM EST
PepsiCo and Wal-Mart partnered with the U.S. Agency for International Development and several nonprofit organizations to protect Brazil's Amazon rain forest and other ecosystems. As part of the partnership deal, the companies will conduct an ecosystem review to determine how they can profit while working to protect or rebuild ecosystems and biodiversity. The Brazilian Business and Ecosystem Services Partnership and partner organizations, including World Resources Institute and Center for Sustainability Studies of the Getulio Vargas Foundation, will help PepsiCo and Wal-Mart and other companies to include ecosystem services in their business practices.
Avery Fellow , "PepsiCo and Wal-Mart Attempt to Value the Amazon", Bloomberg, May 23, 2012, © BLOOMBERG L.P.
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Yardley London's New Natural Soaps And Shower Gels Come In Environment-Friendly Packaging

May 22, 2012: 04:44 AM EST
Yardley London launched the new Skin Indulgence Bath & Shower Collection range of botanical soaps and shower gels, which feature new scents and skin-friendly ingredients. The products, which the company claims are designed to provide women with "indulgent boutique-style bath products," come in ecology-friendly packaging — biodegradable and recyclable cartons, made from 98 percent plant-based ingredients.
Jenni Spinner, Senior Editor, "Personal care packaging touts natural appeal", Packaging Digest, May 22, 2012, © UBM Canon
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Unilever's Sustainability Plan Guides Supply Chain Policies, Sales Growth Efforts

May 19, 2012: 03:06 AM EST
Unilever CEO Paul Polman continues to promote Unilever Sustainable Living Plan, the consumer goods company's sustainability initiative, to company employees and business partners. Polman said Unilever's sustainability program has enabled the company to recruit idealistic young professionals seeking to "improve lives and save the world from climate change and resource depletion." Convincing almost 170,000 employees in 180 countries, especially those in the middle management ranks, poses some a serious challenge for Polman's campaign. Unilever aims to double sales to US$80 billion within 10 years, while reducing its impact on the environment.
Chuang Peck Ming, "A sustainable plan", The Business Times Singapore, May 19, 2012, © Singapore Press Holdings Ltd
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Manufacturers Expand Corporate Social Responsibility Reporting Efforts

May 16, 2012: 02:58 AM EST
Corporate social responsibility reporting grew from 2,000 in 2007 to almost 6,000 in 2011, according to Corporate Register. The increase in CSR reporting is more pronounced among manufacturers, which are striving to keep their customers informed about their sustainability efforts. Other manufacturers should learn from Apple's failure to fully disclose its CSR activities when it failed to reveal how it assesses its carbon emissions and how it keeps tab of the activities of its suppliers. In contrast, ice cream company Ben & Jerry's has been promoting environmental causes even before it became fashionable to do so, has complied with Fairtrade standards, and secured FLO-CERT auditing of its supply chain.
David Blanchard, "Corporate Social Responsibility in the Supply Chain", Industry Week, May 16, 2012, © Penton Media, Inc
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Supply Chain Group Honors Kimberly-Clark For Its Sustainability Efforts

May 10, 2012: 12:43 AM EST
Kimberly-Clark Corporation said it received the 2012 Circle of Excellence award from the Distribution Business Management Association. The award recognizes the company's efforts and achievements in sustainability and environment-friendly supply chain management. DBMA chose the company based on its Sustainability 2015 strategy.
"Kimberly-Clark Recognized for Sustainability Leadership By the Distribution Business Management Association", Kimberly-Clark , May 10, 2012, © Kimberly-Clark Corporation
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Largest Multinational Companies Play Leading Role In Sustainability Adoption

May 8, 2012: 04:00 AM EST
The world's top 500 companies, which account for $23 trillion or more than a third of global GDP, play an important and catalytic role in international commerce's adoption of environmentally sustainable strategies and operations. Seeking to reduce their environmental footprint, multinational companies have realized that they can become more environment-friendly by pushing their suppliers to adopt sustainability practices. Companies, such as Wal-Mart and Procter & Gamble, have adopted supplier scorecards to help suppliers enhance their sustainability, but they need to provide more support to help suppliers succeed.
David Schatsk, "Big Companies Hold the Key to Sustainable Commerce", Environmental Leader, May 08, 2012, © Environmental Leader LLC
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Strategic Partnerships Play Significant Role In Unilever's Sustainability Program

May 4, 2012: 12:27 AM EST
Unilever's strategic supplier partnerships, which account for more than €3 billion of its annual spending, play a major role in the company's sustainability efforts. Established in 2011, Unilever's "Partner to Win" program enables the company to establish long-term partnerships with suppliers, with the 30th strategic partnership signed during the 2012 Partner to Win Supplier Summit in London. The program includes Joint Business Development Plans, with each JBDP laying out how Unilever and the supplier will cooperate to implement the company's strategic business plans.
"Long term supplier partnerships key to Unilever Sustainable growth strategy", Unilever , May 04, 2012, © Unilever
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Whole Foods Market Claims 90 Percent Compliance Rate For Its Sustainability Rating Program

May 3, 2012: 01:16 AM EST
Whole Foods Market reported that more than 90 percent of household cleaning products it sells have passed the retailer's Eco-Scale sustainability rating system a year after its launch. As part of the rating system, products are evaluated and audited to the retailer's standards by a third-party certifying organization and their ingredients must all be listed on product packaging. The system rates products as red, orange, yellow, or green, based on environmental and sourcing standards the household cleaning products comply with, making it easy for customers to determine products' level of compliance with the sustainability program.
"Whole Foods Market® greens-up cleaning aisle", Whole Foods Market, May 03, 2012, © Whole Foods Market
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Unilever Reports Hits, Shortfalls With Its First-Year Sustainability Efforts

April 27, 2012: 02:59 AM EST
Unilever released its first-year progress report regarding its Sustainable Living Plan objectives. The report shows that sustainably sourced agricultural materials increased from 14 percent in 2010 to 24 percent in 2011, with its two major raw materials leading the way — 64 percent of palm oil and 60 percent of paper and board coming from sustainable sources. Also, Unilever's most popular spreads now have less than one-third saturated fat, while renewable energy accounts for 20 percent of the company's total energy consumption. Unilever, however, was less successful with targets that involve consumer behavior change.
Raz Godelnik , "Unilever Improves Supply Chain, Faces Challenges with Customer Behavior", TriplePundit, April 27, 2012, © TriplePundit
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Procter & Gamble Among China's Greenest Companies

April 25, 2012: 01:45 AM EST
Procter & Gamble is among companies included in China's Top 100 Green Companies, a list of enterprises honored for their sustainable business operations in the country. The list, prepared by the China Entrepreneur Club in partnership with Daonong Center for Enterprise and the Green Herald Magazine, considers how companies "blend  the right values into their business models;" remain true to business ethics and bottom line while "living in harmony with men, society, and nature; and face with resolve problems that impede sustainable development in their industries.
"China's Top 100 Green Companies 2012 Unveiled", PR Newswire, April 25, 2012, © PR Newswire Association LLC
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Wal-Mart Criticized For Its Failure To Live Up To Its Sustainability Promises

April 25, 2012: 01:36 AM EST
Wal-Mart has failed to live up to its global sustainability objectives — 100 percent renewable energy, zero waste, and stocking only products that are sustainably manufactured and environment-friendly, according to some environmentalists and market analysts. Wal-Mart's lack of control over its suppliers in the Far East has prevented the retailer from improving sustainability of its supply chain. In China, for example, almost four-fifths of Wal-Mart's suppliers source more than 50 percent of their merchandise from shadow factories. Worse, some China suppliers are suspected of doing business with some of the forced labor camps in the country.
Heide B. Malhotra, "Wal-Mart’s Environmental Sustainability Promise: Rhetoric or realistic?", The Epoch Times , April 25, 2012, © The Epoch Times
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Unilever To Build Environment-Friendly Palm-Oil Processing Plant In Indonesia

April 23, 2012: 02:13 AM EST
Unilever PLC said it plans to build a $100 million palm-oil processing plant in Indonesia as part of its efforts to find sustainable sources for manufacturing materials. Expected to manufacture about 10 percent of Unilever's annual palm-oil requirements, the proposed processing plant will use sustainably produced oil palm fruits in Sumatra. Unilever consumes 1.36 million tons of palm oil, making the company the world's biggest consumer of the commodity.
Paul Sonne, "Unilever Takes Palm Oil in Hand", Wall Street Journal, April 23, 2012, © Dow Jones & Company, Inc.
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Kimberly-Clark Announces Program Focusing On Importance, Conservation Of Fresh Water

April 19, 2012: 09:50 PM EST
Kimberly-Clark Corporation announced its Water for Life initiative as part of its Sustainability 2015 strategy. Made during Earth Week 2012, the announcement focuses on the global importance of fresh water and the environment-friendly management of fresh water resources. Through the program, Kimberly-Clark plans to work in partnership with nongovernment organizations to provide "clean drinking water, sanitation, and hygiene education" to communities worldwide.
"Kimberly-Clark Announces Water For Life, A Sustainability Focus Area, in Celebration of Earth Week", Kimberly-Clark Corporation, April 19, 2012, © Kimberly-Clark Corporation
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Balsam Fir Tree Gene Cuts Demand For Ambergris, Bodes Well For Sustainable Perfumes

April 5, 2012: 02:35 AM EST
Researchers from the University of British Columbia discovered a gene in the balsam fir tree that could help bring about less costly and sustainable production of plant-based fixatives and scents used in the perfume industry. The discovery is also expected to reduce demand for ambergris, a substance derived from sperm whales' vomit that had turned into rock-like objects after reacting with saltwater. 
"How to Make High-End Perfumes Without Whale Barf", Science Daily, April 05, 2012, © ScienceDaily
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Beauty Companies Rapidly Adopting Eco-Friendly Packaging

April 4, 2012: 03:49 AM EST
Leading beauty brands adhering to principles of sustainability and social responsibility are not only using naturally-sourced ingredients in their products, they have successfully adopted eco-friendly packaging, according to market researcher Euromonitor. The trend is perhaps the most significant innovation in personal care and beauty, and is driven by technological advances in packaging. For example, Procter & Gamble is now using a sugarcane-based bottles for its Pantene’s Pro-V Nature Fusion line and CoverGirl and Max Factor brands. Sugar cane replaces petroleum, and is not only sustainable, it's is cheaper. Euromonitor says sustainability, social responsibility and environmental integrity have become major components of the operations of beauty companies, and will remain so.
Rob Walker, Euromonitor International, "Sustainability Drives Game Changing Innovation in Beauty", GCI Magazine , April 04, 2012, © Allured Business Media
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Procter & Gamble CPO Describes Company's Supply Risk Mitigation Efforts

March 22, 2012: 02:22 AM EST
Procter & Gamble chief purchasing officer Rick Hughes discussed how his company mitigates supply risks. Business continuity plans enable the company to categorize and manage supply risks; adhering to local laws helps P&G to make the most of supply chains, including local suppliers; requiring suppliers to comply with the highest sustainability standards protects the company from possible supply chain disruptions and public-relations disasters.
"CPO View: Rick Hughes on risk mitigation", Procurement Leaders, March 22, 2012, © Sigaria Ltd
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Johnson & Johnson Midway To Its 2015 Sustainability Target, Expands Earthwards Efforts

March 20, 2012: 02:45 AM EST
Johnson & Johnson claimed the company has accomplished 50 percent of its 2015 Healthy Future objective by expanding its portfolio of Earthwards-certified innovative and environment-friendly products. While the company will not use the Earthwards logo as a marketing tool, Johnson & Johnson has adopted the initiative to emphasize sustainability with its product development process.
Michelle Yeomans , "J&J halfway to meeting sustainable goal with green portfolio", Cosmetics Design, March 20, 2012, © William Reed Business Media SAS
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Henkel's Detergent Factory Gets Mexican Government's Nod For Its Sustainability Efforts

March 20, 2012: 02:42 AM EST
Mexico's Federal Agency of Environmental Protection awarded the Clean Industry Certificate to Henkel's detergent factory in Toluca, Mexico. Valid for three years, the award, which was first received by the factory in 2009, is recognition of Henkel's continuing efforts to improve its manufacturing processes and infrastructure to reduce its ecological footprint.
"Mexican Detergent Factory awarded Clean Industry Certificate", Henkel, March 20, 2012, © Henkel AG & Co. KGaA
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Andrex Launches Toilet Tissue Made From Bamboo For Pro-Environment Consumers

March 20, 2012: 02:50 AM EST
Andrex said it plans to start a marketing campaign for the launch of its Eco brand of environment-friendly toilet tissue made from bamboo. Claiming that the brand represents the first time a major tissue brand in the UK has used bamboo, Andrex will sell Eco tissue at the same price as its main products and market the tissue as a means for consumers to care for the environment while doing daily ordinary things.
Rosie Baker, "Andrex rolls out bamboo toilet tissue", Marketing Week, March 20, 2012, © Centaur Media plc
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Procter & Gamble Releases First Sustainability Report For Arabian Peninsula

March 20, 2012: 03:19 AM EST
Procter & Gamble released its first Sustainability Report for the Arabian Peninsula, which describes the company's efforts and achievements related to its sustainability initiatives in the region. With its long history of community involvement in the region and guided by its sustainability strategies, P&G claims to have worked to reduce the environmental impact of its products and operations and deliver innovative and sustainable products.
"Procter & Gamble releases its first Sustainability Report for the Arabian Peninsula", Zawya, March 20, 2012, © Zawya
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Unilever Aims To Double Sales, Cut 50 Percent Of Environmental Impact By 2020

March 20, 2012: 02:25 AM EST
Unilever said it plans to double its sales while cutting by half the impact on the environment of its operations worldwide by 2020. In particular, the sustainability plan, unveiled by Unilever CEO Paul Polman in November 2010, aims to cut by 50 percent greenhouse gases, water, and waste, and to return its manufacturing operations' carbon dioxide emissions to 2008 levels by the same year.
Louise Lucas, "Changing lives", Financial Times, March 20, 2012, © The Financial Times Limited
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Unilever Launches Online Forum For Innovation And Sustainability Ideas

March 19, 2012: 03:35 AM EST
Unilever launched a Web site designed to solicit and evaluate innovation ideas from interested parties outside the company. A move that follows similar steps by competitors, such as Procter & Gamble Co., the online forum will focus on ideas promoting sustainability and will target participants from universities, engineering and design firms, and environmental protection organizations worldwide.
Matthew Boyle , "Unilever Unveils Online Forum to Attract Outside Innovation Help", Bloomberg, March 19, 2012, © BLOOMBERG L.P.
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Unilever Canada Receives Sustainability Award From GLOBE Foundation

March 19, 2012: 02:59 AM EST
Unilever Canada received from the GLOBE Foundation its 2012 GLOBE Corporate Award for Environmental Excellence in recognition of the company's sustainability practices and their positive contribution to its bottom line. The award validates Unilever's Sustainable Living Plan, which aims to help more than 1 billion people enhance their health and well being, cut by half the environmental impact of Unilever products, and get all agricultural raw materials from sustainable sources.
"Unilever Canada Recognized with 2012 GLOBE Award for Environmental Excellence", CNW, March 19, 2012, © CNW Group Ltd.
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Method Launches New Laundry Product Refill Pouch With Award-Winning Packaging

March 15, 2012: 03:00 AM EST
Method launched its new Method Laundry & Dish Refill Pouch (with Spine), which comes in a packaging from Innovative Packaging Solutions, Inc., winner of the Gold prize at the Flexible Packaging Association for Technical Innovation's 2012 Flexible Packaging Achievements Awards. The Refill Spine Pouch was designed by Method's director of packaging Rudi Becker to be convenient to handle and look better on store shelves than conventional refill pouches.
Anne Marie Mohan, "Pouch with spine is upstanding innovation for refills", Greener Package, March 15, 2012, © Summit Media Group, Inc.
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L'Oréal and Colgate In Ethisphere Institute's List Of Most Ethical Companies For 2012

March 15, 2012: 02:54 AM EST
L'Oréal and Colgate were included in the 2012 World's Most Ethical Companies, a list of companies recognized by the Ethisphere Institute for their efforts to promote the highest standards of corporate ethics. The occasion marks the third time of being on the list for L'Oréal, which established in 2000 a code of business ethics and appointed a senior executive in charge of corporate ethics.
"WME Honorees", L'Oréal, March 15, 2012, © EthiSphere
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Procter & Gamble Expands Use Of Rail Freight In Europe

March 15, 2012: 03:07 AM EST
Procter & Gamble reached its target of increasing its use of railroad cargo from 10 percent to 30 percent by 2015, three years ahead of schedule. Announced in 2009, P&G's rail freight initiative in Europe is part of the company's efforts to reduce carbon emissions without increasing distribution costs or lowering the quality of services relative to road cargo.
Stuart Todd , "P&G triples rail freight provision in Europe", ifw-net.com , March 15, 2012, © Informa Plc
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Walmart Canada Gives Sustainability Honors To SC Johnson

March 14, 2012: 03:13 AM EST
Walmart Canada gave its Vendor Sustainability Award to SC Johnson Canada in recognition of the manufacturer's sustainability efforts and support for the retailer's campaign to sell products that sustain both consumers and the environment. SC Johnson has a long list of achievements related to environmental protection and sustainability, such as removing chlorofluorocarbons from its aerosol cans in 1975 and recording a waste diversion rate of 91.3 percent at its Brantford factory.
"Walmart Recognizes SC Johnson with its Vendor Sustainability Award", SC Johnson, March 14, 2012, © S.C. JOHNSON & SON, INC.
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Natural Personal Care Segment Set To Outperform Overall Beauty Market

March 12, 2012: 02:09 AM EST
Kline & Company reported that despite a slower growth pace in 2011, the natural personal care products market posted a 13.9 percent compound annual growth rate for the past five years in Western Europe and North America. With a global CAGR forecast at 10 percent through 2016, driven by the increasing consumer awareness of issues related to health, the environment, and sustainability, the segment is expected to outperform the overall beauty market
"Natural Personal Care Markets in Western Europe and the United States Naturally Evolving, However Still Vibrant, According to Kline", Kline & Company, March 12, 2012, © Kline & Company
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Henkel Grows Revenue While Cutting Down Environmental Impact Of Operations

March 8, 2012: 03:50 AM EST
Henkel increased its revenue from €15.092 billion in 2010 to €15.605 billion in 2011, while reducing its energy consumption from 2.44 million megawatt hours to 2.22 million megawatt hours and cutting its carbon dioxide emission from 714 thousand metric tons to 652 thousand metric tons, according to its Sustainability Report 2011. As part of the company's commitment to the Vision 2050 of the World Business Council for Sustainable Development, Henkel's sustainability efforts helped reduced its water consumption from 8.688 million cubic meters to 7.921 million cubic meters and its waste for recycling and disposal from 155,000 metric tons to 145,000 metric tons.
"Henkel Sustainability Report 2011", Henkel, March 08, 2012, © Henkel AG & Co. KGaA
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Hindustan Unilever Installs Biomass Boilers, Cuts Carbon Emissions

March 7, 2012: 03:52 AM EST
Hindustan Unilever reduced its manufacturing-related carbon emissions in India by installing biomass boilers at several factories in the country. The company installed its first biomass boilers in 2008 when it redesigned the oil-fired boilers at its Chiplun and Puducherry factories, and in 2011 it put in place high-tech biomass boilers, which use coffee waste and factory wastes as fuel, at the Goa, Mysore, and Nashik factories.
Maxine Perella , "Unilever cuts carbon with biomass boiler rollout", edie.net, March 07, 2012, © Faversham House Group Ltd
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