Americans Want Humane Animal Treatment, Clarity When It Comes To Food

A recent survey of American consumers determined that a large majority want their beef, chicken, eggs, and dairy products free of growth hormones and GMO. But they are also concerned that animals that produce milk and eggs be raised humanely. The concern did not extend to animals raised for slaughter. The University of Illinois study also found that consumers were concerned that animals had not been given routine antibiotics; had been raised in a free-range environment; and had been grass-fed or raised on a vegetarian diet. They also said they wanted animal products certified as organic. The big takeaway from the study is that American consumers want clarity: They want to know what they’re eating. [Image Credit: © USDA ]