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Changing Markets Foundation’s Report Exposes Coca-Cola For Greenwashing

June 30, 2022: 12:00 AM EST
Changing Markets Foundation has published its report on greenwashing, which exposes Coca-Cola amongst other companies, for making misleading packaging claims. The report states Coca-Cola has spent millions promoting an innovation that claims its bottles are 25% marine plastic but does not mention that the company is the world’s biggest plastic polluter. CMF explains common greenwashing claims are made with little proof of how the packaging addresses the crisis in plastic pollution, which obscures the real impact of plastic from consumers. The report also called out other companies, including Tesco, P&G and Unilever. CMF states it will continue to expose these false claims to empower consumers’ right and ability to judge products. 
Sandra Laville , "Coca-Cola among brands greenwashing over packaging, report says", The Guardian, June 30, 2022, © Guardian News & Media Limited or its affiliated companies
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