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Lawsuit Accuses Kellogg Of Marketing “Whole Grain” Crackers Made With White Flour

May 19, 2016: 12:00 AM EST
Consumer watchdog Center for Science in the Public Interest (CSPI) has filed a federal lawsuit accusing Kellogg of allegedly falsely advertising a variety of its Cheez-It snack crackers as made with “Whole Grain.” CSPI said the crackers are actually made from refined white flour, not whole grain as claimed on the package. Whole Grain Cheez-It crackers “are nearly identical nutritionally to the Original version of Cheez-Its, providing a negligible one gram of fiber,” CSPI said. The plaintiffs are asking the court for injunctive relief to prevent Kellogg “from continuing to engage in deceptive marketing of Cheez-Its.”
"Lawsuit Targets Cheez-It “Whole Grain” Crackers, Which are Mostly Made of Refined White Flour", News release, Center for Science in the Public Interest, May 19, 2016, © Center for Science in the Public Interest
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