Lidl Launches MSC-Certified Whole Lobster In UK

Lidl began selling wild-caught whole lobsters certified by the MSC. Launched in Lidl stores across the UK, the lobsters are sourced from a fisher in New Brunswick, Canada. Lidl has cooperated with the MSC for the past year to expand its range of certified sustainable seafood products. Forty-one percent of its wild seafood products are certified by the MSC, a 24 percent increase from 2014 level, with 100 percent of its fresh wild-caught fish MSC-certified.