L’Oreal USA Joins EPA SmartWay Transport Partnership For Transportation Energy Efficiency

L’Oreal USA has joined efforts at increasing energy efficiency in transportation with SmartWay Transport Partnership, a collaboration between the US Environmental Protection Agency (EPA) and the freight industry. L’Oreal USA aims to reduce GHG emissions and air pollution by adopting green technology for carriers and improving shipment operations and has committed  to reduce by 50% its GHG emissions,  water use and waste generated all on a  per unit of finished product basis by 2015. The company has been active in climate change and sustainability efforts since 2001 and has been recognized by Innovest and Corporate Knights as one of the 100 most sustainable companies in 2008, 2009, and 2010.