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Organic Food Market In India Withstands Inflation And Recession

April 2, 2010: 10:52 PM EST
Organic food in India looks to have managed continuous growth last year despite the economic recession, price inflation and the fact that that it is priced up to 80% higher than regular food products. Organic retailers in Chennai, Bangalore and Hyderabad disclosed a growth of more than 20% while a chain of organic food establishments in New Delhi, Mumbai, and Dehradun did not report any slowdown. Also in Chennai, another organic store continues to serve a hundred customers daily. Organic food accounts for less than 5% of India’s food market and is typically purchased by wealthier consumers that can still afford to pay a premium, largely shielding the market.
Swati Anand, "Inflation no worry for organic food", Times of India, April 02, 2010, © Bennett, Coleman & Co. Ltd.
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