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Procter & Gamble Joins Pro-Environment Nonprofit To Promote Benefits Of Cold-Water Laundry

February 14, 2012: 06:24 AM EST
Procter & Gamble Company announced an agreement with nonprofit organization Alliance to Save Energy to jointly push efficient energy use worldwide by means of advocacy and research and education. P&G's Future Friendly natural resource education campaign will work with the nonprofit group to publicize and promote the benefits of washing laundry in cold water.
"P&G Teams with the Alliance to Save Energy to Educate Public on Benefits of Cold Water Washing", Procter & Gamble, February 14, 2012, © The Procter & Gamble
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