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Shampoos Designed to Appeal to Generation Texters

April 7, 2009: 04:47 AM EST
Two stay-at-home moms in Edwardsville, Il., have launched a hair care line specifically for the text generation, according to a media release. Totally Texty targets scalp and “head smell” problems for kids aged from 8 to 19. The product names are common text terms: ddg (drop dead gorgeous) for girls, and ytmn (you’re the man now) for boys. Both are backed by a website providing information on common scalp and hair problems. The shampoos are free of sodium laurel sulfate, sodium laureth sulfate and parabens, and the bottles are recyclable.
"New Hair Product Line Addresses Common Scalp Conditions of Teens and Tweens", PRWeb, April 07, 2009, © Vocus PRW Holdings, LLC.
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