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Startup Turns Unsold Fruits, Vegetable Into Hummus

January 11, 2017: 12:00 AM EST
A food waste-focused start-up is transforming leftover fruit and vegetables into a variety of flavored hummus products, and is using crowdfunding to pay for expansion into new markets. Hannah McCollum’s idea came when she noticed that current hummus products were bland and unhealthy, and tons of food was being wasted in the foodservice industry and in homes. She launched ChicP, which produces flavored dips using ugly or unmarketable vegetables rejected by supermarkets. The company offers several flavors, including banana and cocoa; beetroot, horseradish and sage; and carrot, ginger and turmeric. ChicP is using U.K. retailer Tesco's crowdfunding website to raise money to reach more retailers and suppliers in Europe and overseas. [ Hummus party; image credit: © ChicP ]
Emma Jane Cash, "Waste Not, Want Not: UK Start-Up Turns Leftover Food into Hummus", FOODnavigator.com, January 11, 2017, © William Reed Business Media SAS
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